Week 10 Part A: Researching Email Marketing
1. With that in mind, how often do you think you should send one from your business? I think a weekly newsletter is ideal. Sending anything more frequent can feel excessive and overwhelming for subscribers. A weekly rhythm allows us to stay top of mind without becoming spammy. 2. What information could your business use for a newsletter? Here are some content ideas I believe our customers would enjoy and benefit from: Latest AI innovations – Our audience likely values staying updated on cutting-edge tools and trends in AI. Prompt ideas – Sharing creative or helpful prompts can inspire users and demonstrate the versatility of AI tools. Great reviews from customers – Social proof builds trust. Highlighting authentic testimonials can help engage and convert new users. Behind-the-scenes updates – People love knowing the story behind a brand; showing progress, challenges, or team highlights creates connection. Exclusive tips or tutorials – Offering value through bite-sized lessons or u...